360Êг¡Ñо¿Íø www.shichang360.com ¼×¼¶×ÊÖʵ¥Î»±àÖÆÐ¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ£¨Á¢Ïî+´û¿î+ÓõØ+2013°¸Àý£©Éè¼Æ·½°¸ ±±¾©²©Ë¼Ô¶ÂÔ×ÉѯÓÐÏÞ¹«Ë¾Í¶×ÊÑо¿²¿ ¶þÁãÒ»ÈýÄêÒ»Ô 0 360Êг¡Ñо¿Íø www.shichang360.com
Ŀ¼
µÚÒ»²¿·Ö¼×¼¶×ÊÖʵ¥Î»±àÖÆÐ¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑб¨¸æË¼Â· .................... 3
Ò»¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿±ØÒªÐÔ¼°¿ÉÐÐÐÔÑо¿Ö÷ÒªÄÚÈÝ ........................... 3 ¶þ¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿¹á³¹¹ú¼Ò¿É³ÖÐø·¢Õ¹Õþ²ßµÄ»ù±¾ÒªÇó................................................................................................................................................... 3 µÚ¶þ²¿·Ö¼×¼¶×ÊÖʵ¥Î»±àÖÆÐ¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ´ó¸Ù£¨2013·¢¸Äί±ê×¼£© ......................................................................................................... 5 µÚÈý²¿·Ö¹ØÓÚСÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑв»Í¬ÓÃ;¼°±àÖÆÖØµã²îÒìµÄ˵Ã÷ 11
Ò»¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑб¨¸æ°´ÓÃ;·ÖÀ๹³É .................................. 11 ¶þ¡¢ÓÃÓÚ·¢¸ÄίÁ¢ÏîµÄСÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ±àÖÆ¶ÀÌØÐÔ˵Ã÷ ........................................................................................................................................... 11 Èý¡¢ÓÃÓÚÒøÐдû¿îµÄСÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ±àÖÆ¶ÀÌØÐÔ˵Ã÷................................................................................................................................................ 12 ËÄ¡¢ÓÃÓÚÉêÇëÓõصÄСÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ±àÖÆ¶ÀÌØÐÔ˵Ã÷................................................................................................................................................ 13 Îå¡¢ÓÃÓÚIPOÉÏÊÐļͶµÄСÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑб¨¸æ±àÖÆ¶ÀÌØÐÔ˵Ã÷ .................................................................................................................................................... 15 µÚËIJ¿·Ö СÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑбàÖÆÈȵãÎÊÌâÓëר¼Ò´ðÒɼ¯½õ ........... 16
Ò»¡¢ÆóÒµÔÚÏîÄ¿Á¢Ï°¸¹ý³ÌÖÐÐèÒª×öÄÄЩ¹¤×÷À´Ìá¸ßͨ¹ýÂÊ£¿ ............... 16 ¶þ¡¢ÄÄЩÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æÐèÒª¾ßÓз¢¸Äί¼×¼¶×ÊÖʵĻú¹¹×«Ð´£¿ ..... 17 Èý¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîĿͶ×ʾö²ß·ÖΪÄö½×¶Î£¬Ã¿¸ö½×¶ÎÐèÒªÄÄЩ²ÄÁÏ£¿ ...................................................................................................................................... 18 Î塢СÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æÉóÅúÁ÷³Ì¼°¸÷½×¶ÎÌá½»²ÄÁÏÇåµ¥£¿ ........................................................................................................................................... 19 µÚÎ岿·Ö СÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿·½°¸Éè¼Æ£¨Êг¡Ç°¾°+¼¼Êõ¿ÉÐÐÐÔ+¾¼Ã¿ÉÐÐÐÔ£© ............................................................................................................... 21
Ò»¡¢¡°É걨µ¥Î»¼°ÏîÄ¿¸Å¿ö¡±²¿·Ö±àдҪµã˵Ã÷ ................................................... 21 ¶þ¡¢¡°·¢Õ¹¹æ»®¡¢²úÒµÕþ²ßºÍÐÐÒµ×¼Èë·ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................. 21 ËÄ¡¢¡°½ÚÄÜ·½°¸·ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................................................................. 23 Îå¡¢¡°½¨ÉèÓõء¢Õ÷µØ²ðǨ¼°ÒÆÃñ°²Ö÷ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................. 23 Áù¡¢¡°»·¾³ºÍÉú̬ӰÏì·ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................................................... 24
1
360Êг¡Ñо¿Íø www.shichang360.com Æß¡¢¡°¾¼ÃÓ°Ïì·ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................................................................. 25 °Ë¡¢¡°Éç»áÓ°Ïì·ÖÎö¡±²¿·Ö±àдҪµã˵Ã÷ ................................................................. 27 µÚÁù²¿·Ö СÐ͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ·¶ÎĽÚÑ¡£¨»ùÓڳɹ¦°¸Àý£© ................................................................................................................................................ 28
Ò»¡¢ÏîÄ¿½¨ÉèͶ×ʹÀËã·½°¸ ........................................................................................... 28 ¶þ¡¢ÆóÒµ½éÉÜ˵Ã÷£¨Í¼ÐÎÊý¾Ý¹éÄÉÖ±¹Û»¯£© .......................................................... 29 Èý¡¢ÏîÄ¿×ÜÆ½Ãæ²¼ÖÃͼÉè¼Æ·½°¸£¨¸ù¾ÝÒªÇó¿É×öЧ¹ûͼ£© ............................. 29 ËÄ¡¢ÏîÄ¿×ÛºÏÄܺķ½°¸Éè¼Æ ........................................................................................... 30 Îå¡¢ÏîĿͶ×ʹ¹³É·½°¸Éè¼Æ ........................................................................................... 31 Áù¡¢ÏîÄ¿É豸ѡÐÍ·½°¸Éè¼Æ ........................................................................................... 33 Æß¡¢ÏîÄ¿Éú²ú¹¤ÒÕÁ÷³Ì·½°¸Éè¼Æ .................................................................................. 35 °Ë¡¢ÏîÄ¿Êг¡Ç°¾°·ÖÎö£¨»ùÓÚ´óÁ¿Êý¾Ý£© ............................................................... 36 ¾Å¡¢ÏîĿӯÀûģʽ·ÖÎö ..................................................................................................... 38 Ê®¡¢ÏîĿӯ¿÷ƽºâ·ÖÎö ..................................................................................................... 38 µÚÆß²¿·Ö¼×¼¶×ÊÖʵ¥Î»±àÖÆÐ¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ·þÎñ .... 40
Ò»¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑб¨¸æÉæ¼°¹Ø¼ü´Ê............................................ 40 ¶þ¡¢±àÖÆÍŶӹ¹³É .............................................................................................................. 40 Èý¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿±¨¸æ£¨2013°æ¼×¼¶×ÊÖÊ£©±àÖÆ¹¤×÷Á÷³Ì ...................................................................................................................................... 40 µÚ°Ë²¿·Ö×îпÉÐÐÐÔÑо¿³É¹¦°¸Àý£¨°üÀ¨µ«²»ÏÞÓÚ£©............................................ 42 µÚ¾Å²¿·Ö¹ØÓÚ²©Ë¼Ô¶ÂÔ×Éѯ............................................................................................ 45
2
360Êг¡Ñо¿Íø www.shichang360.com µÚÒ»²¿·Ö¼×¼¶×ÊÖʵ¥Î»±àÖÆÐ¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÑб¨¸æË¼Â·
Ò»¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿±ØÒªÐÔ¼°¿ÉÐÐÐÔÑо¿Ö÷ÒªÄÚÈÝ
¶þ¡¢Ð¡Ð͹¤ÒµÆûÂÖ»úÕû»úÏîÄ¿¿ÉÐÐÐÔÑо¿¹á³¹¹ú¼Ò¿É³ÖÐø·¢Õ¹Õþ²ßµÄ»ù±¾ÒªÇó
3